25 March 2019
THE MEDIATION OF MEANING!
McLuhan characterises the medium as “any extension of ourselves or our senses (McLuhan 1964).” Frequently, McLuhan proposes that a sledgehammer … Read More “THE MEDIATION OF MEANING!”
22 March 2019
THE PITCHING METHOD!
A pitch is an extraordinary method to convey your idea, how it works, why it checks, and who it benefits. … Read More “THE PITCHING METHOD!”
17 March 2019
IDEATE! THE WAY OF DESIGN
Design thinking can be described as a discipline that uses the designer’s sensibility and methods to match people’s needs with … Read More “IDEATE! THE WAY OF DESIGN”
SOCIAL MARKETING!
“Social marketing, develops and applies marketing concepts to influence behaviours that benefits, individuals and society (Solomon et al 2019).” – … Read More “SOCIAL MARKETING!”
11 March 2019
UNBOXING THE FUTURE OF MARKETING!
Unboxing videos is a growing trend. These videos are receiving popularity throughout YouTube and are becoming more diversified per product. … Read More “UNBOXING THE FUTURE OF MARKETING!”
26 October 2018
PROTOTYPING PRACTICES IMPACT DESIGN OUTCOMES
DEFINING HOW PROTOTYPING PRACTICES IMPACT DESIGN OUTCOMES “While the quantity group was busily churning out piles of work and learning … Read More “PROTOTYPING PRACTICES IMPACT DESIGN OUTCOMES”
28 September 2018
PROTOTYPING OF IDEAS
DEFINE PROTOTYPING Prototyping is an essential element within the design thinking process and for user experience since it enables innovators … Read More “PROTOTYPING OF IDEAS”
27 August 2018
GLOBAL CINEMA
Han, S, H, 2011, Globalization and hybridity of Korean cinema: critical analysis of Korean blockbuster films, The University of Texas at … Read More “GLOBAL CINEMA”
INTERNATIONALISING EDUCATION
Fisher, R, M, 1998, June. Culture of ‘fear’: Toxification of landscape-mindscape as meta-context for education in the 21st century, In Comparative … Read More “INTERNATIONALISING EDUCATION”
GLOBALISATION, COSMOPOLITANISM & THE ENVIRONMENT OF MEDIA FLOWS
Giddens, A, 1990, The Consequences of Modernity, United Kingdom, 1st Stanford University Press, pp.178-188. Giddens analyses the globalising process through a sociological … Read More “GLOBALISATION, COSMOPOLITANISM & THE ENVIRONMENT OF MEDIA FLOWS”